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~accessRights:"restricted"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~language:"eng"
~person:"Ko, Eunju"
~person:"Labrecque, Lauren I."
~person:"Verhoef, Peter C."
~subject:"Customer satisfaction"
~subject:"Data Mining"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Customer satisfaction
Data Mining
Internet marketing
Konsumentenverhalten
Consumer behaviour
5
Online-Marketing
4
Beziehungsmarketing
2
Mobile communications
2
Mobilkommunikation
2
Online retailing
2
Online-Handel
2
Relationship marketing
2
Social Web
2
Social web
2
Anonymous information
1
App adoption
1
Asymmetric information
1
Asymmetrische Information
1
Benefits and cost of shopping
1
Betriebliche Wertschöpfung
1
Big Data
1
Big data
1
Brand
1
Brand management
1
Consumer privacy
1
Customer loyalty
1
Data mining
1
Data protection
1
Datenschutz
1
Digital privacy
1
Distribution channel
1
E-commerce
1
Economics of information
1
Einzelhandel
1
Electronic Commerce
1
High-price products
1
Information
1
Information behaviour
1
Information dissemination
1
Informationsverbreitung
1
Informationsverhalten
1
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English
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Ko, Eunju
Labrecque, Lauren I.
Verhoef, Peter C.
Pauwels, Koen
4
Bijmolt, Tammo H. A.
3
Eigenraam, Anniek W.
3
Verlegh, Peeter
3
Bernritter, Stefan F.
2
Casado-Aranda, Luis-Alberto
2
Eelen, Jiska
2
Flavián Blanco, Carlos
2
Ghosh, Tathagata
2
Gottschalk, Sabrina Alexandra
2
Grisaffe, Douglas B.
2
Iacobucci, Dawn
2
Kroschke, Mirja
2
Kübler, Raoul
2
Leonhardt, James M.
2
Mafael, Alexander
2
Markos, Ereni
2
Noort, Guda van
2
Pagani, Margherita
2
Pezzuti, Todd
2
Riquelme, Isabel P.
2
Román, Sergio
2
Shankar, Venkatesh
2
Sánchez-Fernández, Juan
2
Sénécal, Sylvain
2
VanMeter, Rebecca A.
2
Willemsen, Lotte M.
2
Aa, Eva P. van der
1
Abhishek, Vibhanshu
1
Adam, Marc Thomas Philipp
1
Aldás-Manzano, Joaquín
1
Aleti, Torgeir
1
Allen, Alexis M.
1
Almeida, Stefânia Ordovás de
1
Andrews, Michelle
1
Ashraf, Abdul R.
1
Astor, Philipp J.
1
Bacile, Todd J.
1
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of business research : JBR
16
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Asia Pacific journal of marketing and logistics
4
International journal of advertising : the review of marketing communications
4
International journal of advertising : the quarterly review of marketing communications
3
Journal of the Academy of Marketing Science
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of interactive marketing
2
Journal of marketing
2
Journal of retailing
2
Marketing letters : a journal of research in marketing
2
International journal of consumer studies
1
International marketing review
1
Journal of advertising
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of marketing education : JME
1
Journal of marketing research
1
Journal of retailing and consumer services
1
The journal of product & brand management
1
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ECONIS (ZBW)
5
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1
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5
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5
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date (oldest first)
1
Value creation (vs value destruction) as an unintended consequence of negative comments on [innocuous] brand social media posts
Labrecque, Lauren I.
;
Markos, Ereni
;
Yuksel, Mujde
; …
- In:
Journal of interactive marketing : a quarterly …
57
(
2022
)
1
,
pp. 115-140
Persistent link: https://www.econbiz.de/10013397509
Saved in:
2
App adoption : the effect on purchasing of customers who have used a mobile website previously
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 16-34
Persistent link: https://www.econbiz.de/10012060909
Saved in:
3
A new information lens : the self-concept and exchange context as a means to understand information sensitivity of anonymous and personal identifying information
Markos, Ereni
;
Labrecque, Lauren I.
;
Milne, George R.
- In:
Journal of interactive marketing : a quarterly …
42
(
2018
),
pp. 46-62
Persistent link: https://www.econbiz.de/10011873135
Saved in:
4
The showrooming phenomenon : it's more than just about price
Gensler, Sonja
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 29-43
Persistent link: https://www.econbiz.de/10011695169
Saved in:
5
Consumer connectivity in a complex, technology-enabled, and mobile-oriented world with smart products
Verhoef, Peter C.
;
Stephen, Andrew T.
;
Kannan, P. K.
; …
- In:
Journal of interactive marketing : a quarterly …
40
(
2017
),
pp. 1-8
Persistent link: https://www.econbiz.de/10011777290
Saved in:
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