//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~isPartOf:"Journal of retailing"
~language:"eng"
~person:"Ko, Eunju"
~person:"Verhoef, Peter C."
~subject:"Customer satisfaction"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 11 applied filters
Year of publication
From:
To:
Subject
All
Customer satisfaction
Internet marketing
Konsumentenverhalten
Consumer behaviour
2
Beschaffung
1
Beziehungsmarketing
1
Customer inspiration
1
Customer journey
1
Customer segmentation
1
Customer spending
1
Digital channels
1
Kundenbindungsprogramm
1
Kundenzufriedenheit
1
Low-cost strategy
1
Loyalty program
1
Market segmentation
1
Marketing management
1
Marketingmanagement
1
Marktsegmentierung
1
Niedrigpreisstrategie
1
Omnichannel management
1
Order coupons
1
Permanent discounts
1
Procurement
1
Product-specific price discounts
1
Rabatt
1
Rebate
1
Relationship marketing
1
Sales promotion
1
Target group
1
Theorie
1
Theory
1
Touchpoints
1
Verkaufsförderung
1
Zielgruppe
1
more ...
less ...
Online availability
All
Undetermined
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
Article
Aufsatz in Zeitschrift
2
Language
All
English
Author
All
Ko, Eunju
Verhoef, Peter C.
Grewal, Dhruv
7
Nordfält, Jens
6
Breugelmans, Els
5
Campo, Katia
5
Patrick, Vanessa M.
4
Roggeveen, Anne L.
4
Blut, Markus
3
Haruvy, Ernan
3
Jha, Subhash
3
Noble, Stephanie M.
3
Oppewal, Harmen
3
Popkowski Leszczyc, Peter T. L.
3
Ahlbom, Carl-Philip
2
Areni, Charles Scott
2
Aydınoğlu, Nilüfer Z.
2
Bagozzi, Richard P.
2
Baskin, Ernest
2
Bellis, Emanuel de
2
Bijmolt, Tammo H. A.
2
Biswas, Abhijit
2
Biswas, Dipayan
2
Calantone, Roger J.
2
Chandukala, Sandeep R.
2
Christenson, Brett
2
Dass, Mayukh
2
Gauri, Dinesh Kumar
2
Guha, Abhijit
2
Gustafsson, Anders
2
Hagtvedt, Henrik
2
Hult, G. Tomas M.
2
Isaac, Mathew S.
2
Krishna, Aradhna
2
Lamey, Lien
2
Liu, Huan
2
Lobschat, Lara
2
Mead, James A.
2
Melis, Kristina
2
Morrin, Maureen
2
Namin, Aidin
2
Neves, Marcos Fava
2
more ...
less ...
Published in...
All
Journal of retailing
Journal of business research : JBR
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Asia Pacific journal of marketing and logistics
4
International journal of advertising : the quarterly review of marketing communications
3
International journal of advertising : the review of marketing communications
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of the Academy of Marketing Science
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of interactive marketing
2
Journal of marketing
2
International journal of consumer studies
1
International marketing review
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of retailing and consumer services
1
Marketing letters : a journal of research in marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
2
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->