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~accessRights:"restricted"
~isPartOf:"Journal of strategic marketing"
~language:"eng"
~subject:"Nonprofit-Marketing"
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Nonprofit-Marketing
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hedonic
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Ayoubi, Rami M.
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De Run, Ernest Cyril
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Gulliver, Stephen R.
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Khashab, Basel
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Lim, Weng Marc
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Teck Weng Jee
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Journal of strategic marketing
International review on public and non-profit marketing
31
International journal of nonprofit & voluntary sector marketing
26
Journal of nonprofit & public sector marketing
20
Journal of philanthropy and marketing
12
International journal of nonprofit and voluntary sector marketing
9
Nonprofit management & leadership
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Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
7
Journal of marketing for higher education
6
Nonprofit and voluntary sector quarterly
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Journal of business research : JBR
4
Journal of marketing communications
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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International journal of advertising : the review of marketing communications
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Journal of Islamic marketing
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Journal of marketing
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Journal of public policy & marketing
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Management communication quarterly : an international journal
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Routledge studies in marketing
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Sport management review
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The journal of consumer marketing
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American journal of business
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Australasian marketing journal
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Behavioral research in accounting
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Business research quarterly : BRQ
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Corporate reputation review : an international journal
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Edward Elgar E-Book Archive
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European journal of marketing
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Global business perspectives
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Handbook of research on managerial solutions in non-profit organizations
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International Journal of Financial Studies : open access journal
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International journal of Islamic and Middle Eastern finance and management
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International journal of electronic commerce : IJEC
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International journal of entrepreneurship and small business : IJESB
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International journal of internet marketing and advertising : IJIMA
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Inventi impact: microfinance & banking
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Journal of advertising : official publication of the American Academy of Advertising
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Scoping and aligning CRM strategy in higher education institutions : practical steps
Khashab, Basel
;
Gulliver, Stephen R.
;
Ayoubi, Rami M.
- In:
Journal of strategic marketing
30
(
2022
)
7
,
pp. 627-651
Persistent link: https://www.econbiz.de/10013492877
Saved in:
2
Strategic brand management for higher education institutions with graduate degree programs : empirical insights from the higher education marketing mix
Lim, Weng Marc
;
Teck Weng Jee
;
De Run, Ernest Cyril
- In:
Journal of strategic marketing
28
(
2020
)
3
,
pp. 225-245
Persistent link: https://www.econbiz.de/10012202807
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