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~accessRights:"restricted"
~language:"eng"
~language:"mul"
~language:"spa"
~subject:"Estimation"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Conference proceedings"
~type_genre:"Nachruf"
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Estimation
Konsumentenverhalten
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57,409
Theorie
57,337
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25,213
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22,595
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22,595
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22,149
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84
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64
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63
Septianto, Felix
56
Tiwari, Aviral Kumar
54
Zaremba, Adam
53
Paul, Justin
52
Dwivedi, Yogesh Kumar
47
Wohar, Mark E.
45
Loureiro, Sandra Maria Correia
44
Apergēs, Nikolaos
42
Balcilar, Mehmet
40
Kim, Jungkeun
39
Lee, Chien-chiang
38
Hollebeek, Linda D.
37
Phau, Ian
37
Shahbaz, Muhammad
37
Thaichon, Park
36
Hammoudeh, Shawkat
34
Ko, Eunju
34
Lusk, Jayson L.
34
Ma, Feng
34
Nayga, Rodolfo M.
34
Salisu, Afees A.
34
Xuan Vinh Vo
34
Kim, Seongseop
33
Rana, Nripendra P.
33
Bouri, Elie
32
Wu, Luorong
32
Caporale, Guglielmo Maria
30
Jalles, João Tovar
30
Japutra, Arnold
29
Wang, Yudong
29
Ahn, Jiseon
28
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28
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International Conference on Ernest Dichter and Motivation Research <1, 2005, Wien>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
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Journal of retailing and consumer services
1,534
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1,477
Applied economics
672
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565
International journal of hospitality management
527
Energy economics
481
Applied economics letters
476
Economics letters
472
Finance research letters
434
International review of economics & finance : IREF
364
Management science : journal of the Institute for Operations Research and the Management Sciences
323
International journal of consumer studies
321
Journal of econometrics
286
Asia Pacific journal of marketing and logistics
280
Technological forecasting & social change : an international journal
268
Journal of economic behavior & organization : JEBO
259
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
255
Tourism management : research, policies, practice
251
Psychology & marketing
250
International review of financial analysis
242
The North American journal of economics and finance : a journal of financial economics studies
239
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230
Journal of international money and finance
228
Journal of banking & finance
226
Journal of marketing communications
219
Journal of travel and tourism marketing
219
The journal of brand management : an international journal
199
Studies in nonlinear dynamics and econometrics : SNDE ; quarterly publ. electronically on the internet
198
International journal of advertising : the review of marketing communications
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International journal of contemporary hospitality management
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Journal of Islamic marketing
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Journal of international consumer marketing
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Research in international business and finance
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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European economic review : EER
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Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
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European journal of operational research : EJOR
167
Journal of promotion management : innovations in planning and applied research
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ECONIS (ZBW)
43,577
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1
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1
Abnormal temperature and the cross-section of stock returns in China
Zhang, Yaojie
;
Song, Bingheng
;
He, Mengxi
;
Wang, Yudong
- In:
International review of financial analysis
94
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014543966
Saved in:
2
The acceptance of halal food products among non-Muslim consumers in Indonesia
Farhan, Fikri
;
Sutikno, Bayu
- In:
Journal of international food & agribusiness marketing
36
(
2024
)
2
,
pp. 125-146
Persistent link: https://www.econbiz.de/10014567154
Saved in:
3
Acceptance of location-based advertising by young consumers : a Stimulus-Organism-Response (S-O-R) model perspective
Kini, Ranjan B.
;
Bolar, Kartikeya
;
Ali, Rofin …
- In:
Information systems management
41
(
2024
)
2
,
pp. 132-150
Persistent link: https://www.econbiz.de/10014514668
Saved in:
4
Access-based customer journeys
Torres, Lez Trujillo
;
Anlamlier, Eda
;
Mimoun, Laetitia
; …
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
1
,
pp. 24-43
Persistent link: https://www.econbiz.de/10015047028
Saved in:
5
The accessor effect : how (and for whom) renters' lack of perceived brand commitment dilutes brand image
Barnes, Aaron J.
;
White, Tiffany Barnett
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
4
,
pp. 1069-1085
Persistent link: https://www.econbiz.de/10015048129
Saved in:
6
The "Achilles heel" of established brands : the effect of brand age on consumers' brand choice
Kim, Yaeeun
;
Srivastava, Joydeep
- In:
Journal of marketing research
61
(
2024
)
2
,
pp. 290-306
Persistent link: https://www.econbiz.de/10014584203
Saved in:
7
The activist brand and the transformational power of resistance : towards a narrative conceptual framework
Andersen, Sophie Esmann
;
Johansen, Trine Susanne
- In:
The journal of brand management : an international journal
31
(
2024
)
2
,
pp. 140-152
Persistent link: https://www.econbiz.de/10014511513
Saved in:
8
Adbusting : how advertising altered by activists affects brands
Maier, Erik
;
Mafael, Alexander
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 938-957
Persistent link: https://www.econbiz.de/10014519056
Saved in:
9
The adoption of live streaming channel considering impulse buying and product returns
Duan, Yongrui
;
Song, Jia
- In:
International journal of production economics
274
(
2024
),
pp. 1-19
Persistent link: https://www.econbiz.de/10015051456
Saved in:
10
Advance selling of fresh produce e-tailer with uncertain demand and risk-averse consumers
Fan, Jixin
;
Zhang, Xumei
;
Dan, Bin
;
Tian, Yu
;
Chen, …
- In:
Managerial and decision economics : MDE ; the …
45
(
2024
)
3
,
pp. 1702-1717
Persistent link: https://www.econbiz.de/10014536828
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