//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~person:"Benedicktus, Ray"
~subject:"Product design"
~subject:"Produktgestaltung"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Aufsatzsammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Produktpolitik"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Product design
Produktgestaltung
Betriebswirtschaftsstudium
1
Creativity
1
Curriculum
1
Graduate business education
1
Innovation
1
Innovation management
1
Innovationsmanagement
1
Kreativität
1
Lehrplan
1
Marketing management
1
Marketingmanagement
1
New product development
1
Product management
1
Produktentwicklung
1
Produktmanagement
1
creativity
1
design thinking
1
marketing curriculum
1
marketing education
1
new product development
1
product design
1
more ...
less ...
Online availability
All
Undetermined
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Aufsatzsammlung
Article in journal
1
Language
All
English
1
Author
All
Benedicktus, Ray
Berndt, Ernst R.
2
Ingrao, Carlo
2
Sameti, Ardalan
2
Wojnarowska, Magdalena
2
Ćwiklicki, Marek
2
Agogino, Alice
1
Andersson, Torbjörn
1
Beckman, Sara L.
1
Blonigen, Bruce A.
1
Cameron, Bruce G.
1
Chen, Steven
1
Chiappetta Jabbour, Charbel José
1
Dahremöller, Carsten
1
Fels, Markus
1
Goswami, Mohit
1
Hvam, Lars
1
Infante, Virginia
1
Jabbour, Ana Beatriz Lopes de Sousa
1
Jugend, Daniel
1
Ke, T. Tony
1
Kim, Euiyoung
1
Kim, Yuna
1
Knittel, Christopher R.
1
Koslow, Scott
1
Kwapisz, Jakub
1
Lee, Jeong-dong
1
Luiz, Joao Victor Rojas
1
Løkkegaard, Martin
1
Mashhady, Arash
1
Mortensen, Niels Henrik
1
Oh, Dong-hyun
1
Oh, Yoonhwan
1
Salgado, Manoel Henrique
1
Shao, Xiao-Feng
1
Shih, Eric
1
Shin, Jiwoong
1
Silva, Sergio Luis da
1
Soderbery, Anson
1
Stadtherr, Frank
1
more ...
less ...
Published in...
All
Journal of marketing education : JME
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Teaching design thinking in marketing : linking product design and marketing strategy in a product development class
Chen, Steven
;
Benedicktus, Ray
;
Kim, Yuna
;
Shih, Eric
- In:
Journal of marketing education : JME
40
(
2018
)
3
,
pp. 176-187
Persistent link: https://www.econbiz.de/10011954609
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->