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~accessRights:"restricted"
~person:"Esch, Franz-Rudolf"
~person:"Wilbur, Kenneth C."
~subject:"Distribution channel"
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Inefficiencies in digital advertising markets
Gordon, Brett R.
;
Jerath, Kinshuk
;
Katona, Zsolt
; …
- In:
Journal of marketing
85
(
2021
)
1
,
pp. 7-25
Persistent link: https://www.econbiz.de/10012391401
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