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~accessRights:"restricted"
~person:"Fritz, Wolfgang"
~person:"Wirtz, Bernd W."
~subject:"E-government"
~subject:"Management"
~subject:"Marketing"
~type:"book"
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Fritz, Wolfgang
Wirtz, Bernd W.
Bilgin, Mehmet Huseyin
25
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23
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21
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19
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17
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11
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10
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9
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9
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9
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9
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8
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7
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ECONIS (ZBW)
15
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1
Digital Business : Strategien, Geschäftsmodelle und Technologien
Wirtz, Bernd W.
-
2024
-
8., überarbeitete und erweiterte Aufage
Chair in
Management
, Claremont Graduate University „In his book ‘Digital Business’, Bernd Wirtz addresses the anatomy of …
Persistent link: https://www.econbiz.de/10014505164
Saved in:
2
Medien- und Internetmanagement
Wirtz, Bernd W.
-
2023
-
11., überarbeitete und erweiterte Auflage
, Buchmanagement, Film-
Management
, TV-
Management
, Radiomanagement, Musikmanagement, Video- und Computerspielemanagement …
Persistent link: https://www.econbiz.de/10014302655
Saved in:
3
Media
management
: strategy, business models and case studies
Wirtz, Bernd W.
-
2020
-
Second edition
Persistent link: https://www.econbiz.de/10012250280
Saved in:
4
Business model
management
: design - process - instruments
Wirtz, Bernd W.
-
2020
-
Second edition
Persistent link: https://www.econbiz.de/10012250272
Saved in:
5
Business Model
Management
: Design - Process - Instruments
Wirtz, Bernd W.
-
2020
-
2nd ed. 2020.
Part A - Business models as a
management
concept -- Introduction -- The business model concept -- Business model … -- Business model innovation -- Part C - Business model
management
-- Introduction -- Types of business model
management
-- Design …This textbook on business model
management
explores the importance of business models as a
management
concept, and …
Persistent link: https://www.econbiz.de/10012399748
Saved in:
6
Media
Management
: Strategy, Business Models and Case Studies
Wirtz, Bernd W.
-
2020
-
2nd ed. 2020.
Foundations of media
management
-- Characteristics of media
management
-- Value-creation systems of media enterprises … -- Functions of media
management
-- Business models and value creation in the newspaper and magazine market 126 -- Business models … the Internet market -- International media
management
-- Integrated media conglomerates and cross-media -- Case Studies. …
Persistent link: https://www.econbiz.de/10012399749
Saved in:
7
Mergers & Acquisitions
Management
: Strategie und Organisation von Unternehmenszusammenschlüssen
Wirtz, Bernd W.
-
2017
-
4., aktualisierte und überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011570144
Saved in:
8
Medien- und Internetmanagement
Wirtz, Bernd W.
-
2019
-
10., aktualisierte und überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011997704
Saved in:
9
Business Model
Management
: Design - Instrumente - Erfolgsfaktoren von Geschäftsmodellen
Wirtz, Bernd W.
-
2018
-
4., aktualisierte und überarbeitete Auflage
Überblick zum State of the Art. Es zeigt Managementinstrumente und erfolgreiche Fallstudien für Business Model
Management
…
Persistent link: https://www.econbiz.de/10011774423
Saved in:
10
Medien- und Internetmanagement
Wirtz, Bernd W.
-
2016
-
9., aktualisierte und überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011412957
Saved in:
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