//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~person:"Fuchs, Wolfgang"
~type_genre:"Bibliografie enthalten"
~type_genre:"Fallstudiensammlung"
~type_genre:"Glossary included"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
2
Advertising planning
2
Kommunikationsstrategie
2
Marketing
2
Marketing management
2
Marketingmanagement
2
Theorie
2
Theory
2
Werbeplanung
2
Werbewirkung
2
Kommunikation
1
more ...
less ...
Online availability
All
Undetermined
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Bibliografie enthalten
Fallstudiensammlung
Glossary included
Lehrbuch
4
Bibliography included
2
Textbook
2
Language
All
German
2
Author
All
Fuchs, Wolfgang
Dorsch, Monique
2
Lammenett, Erwin
2
Olbrich, Rainer
2
Unger, Fritz
2
Bang, Nguyen
1
Bruhn, Manfred
1
Canavan, Brendan
1
Deseniss, Alexander
1
French, Jeff
1
Hackley, Christopher E.
1
Hartvig Larsen, Hanne
1
Kilian, Thomas
1
Loudon, David L.
1
Meffert, Heribert
1
Merritt, Rowena
1
Mutum, Dilip S.
1
Nguyen, Bang
1
Reynolds, Lucy
1
Roy, Sanjit
1
Stevens, Robert E.
1
Walsh, Gianfranco
1
Wrenn, Bruce
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Management der Marketing-Kommunikation
Fuchs, Wolfgang
-
2007
-
Vierte, aktualisierte und verbesserte Auflage
Persistent link: https://www.econbiz.de/10013515155
Saved in:
2
Management der Marketing-Kommunikation : mit 32 Tabellen
Unger, Fritz
;
Fuchs, Wolfgang
-
2005
-
3., aktualisierte und erweiterte Auflage
Persistent link: https://www.econbiz.de/10013515088
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->