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~accessRights:"restricted"
~person:"Hoffjann, Olaf"
~type_genre:"Book section"
~type_genre:"Collection of articles of several authors"
~type_genre:"Thesis"
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Hoffjann, Olaf
Motschnig, Renate
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Strategische Kommunikation im Spannungsfeld zwischen Intention und Emergenz
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The management game of communication
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ECONIS (ZBW)
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Strategische Onlinekommunikation : theoretische Konzepte und empirische Befunde
Hoffjann, Olaf
(
ed.
);
Pleil, Thomas
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10010425982
Saved in:
2
Allmächtige PR, ohnmächtige PR : die doppelte Vertrauenskrise der PR
Hoffjann, Olaf
(
ed.
);
Seidenglanz, René
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10011689801
Saved in:
3
Die Ironie der Geschichte : es ist nur ein Spiel. Selbstthematisierende Werbung und strategische Erzählungen als strategisches Kommunikationsspiel
Hoffjann, Olaf
- In:
Strategische Kommunikation im Spannungsfeld zwischen …
,
(pp. 43-57)
.
2018
Persistent link: https://www.econbiz.de/10011720455
Saved in:
4
Bulwark of the company or advocate of stakeholders? : public relations strategies between influencing and consulting
Hoffjann, Olaf
;
Hachmeister, Philine
- In:
The management game of communication
,
(pp. 99-119)
.
2016
Persistent link: https://www.econbiz.de/10011568178
Saved in:
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