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~accessRights:"restricted"
~person:"Yue, Cen April"
~subject:"Führungskräfte"
~subject:"Managers"
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Yue, Cen April
Lee, Yeunjae
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Barkela, Berend
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The journal of brand management : an international journal
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Leaders' personal branding and communication on professional social media platforms : motivations, processes, and outcomes
Venciute, Dominyka
;
Yue, Cen April
;
Thelen, Patrick D.
- In:
The journal of brand management : an international journal
31
(
2024
)
1
,
pp. 38-57
Persistent link: https://www.econbiz.de/10014447414
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"Chief engagement officers?" : a comparative study between U.S. corporate and nonprofit executive leaders' social media communication strategies
Yue, Cen April
;
Men, Linjuan Rita
;
Hart, Erin Birx
- In:
Nonprofit management & leadership
33
(
2023
)
4
,
pp. 879-892
Persistent link: https://www.econbiz.de/10014330052
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