Surti, Chirag; Hassini, Elkafi - In: European Journal of Industrial Engineering 6 (2012) 5, pp. 542-571
The impact of bundling of products in a supply chain has not been studied in the operations management literature … on the supplier's operations. We consider an analytical model of a two-product supply chain, consisting of a retailer and … scenarios and determine a bundling fee that would allow the supply chain partners to use bundles to coordinate their operations …