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~accessRights:"restricted"
~subject:"Advertising effects"
~subject:"Mobiltelefon"
~subject:"Online-Handel"
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Advertising effects
Mobiltelefon
Online-Handel
Mobile business
660
Mobile Business
658
Consumer behaviour
341
Konsumentenverhalten
341
Mobile communications
326
Mobilkommunikation
326
Innovation adoption
232
Innovationsakzeptanz
232
Mobile Anwendung
207
Mobile application
207
Mobile phone
121
Electronic money
109
Elektronisches Geld
109
Online retailing
99
Electronic Banking
92
Electronic banking
92
Electronic Commerce
90
Online-Marketing
84
Internet marketing
80
E-commerce
65
Mobile marketing
64
Mobile Marketing
63
Einzelhandel
56
Retail trade
56
Innovation diffusion
52
Innovationsdiffusion
52
Beziehungsmarketing
50
Relationship marketing
50
Customer satisfaction
45
Kundenzufriedenheit
45
Dienstleistungsqualität
44
Service quality
44
Mobile banking
41
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39
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39
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38
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38
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Heinemann, Gerrit
18
Groß, Michael
5
Ghose, Anindya
4
Sohn, Stefanie
4
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2
Arnita, Devi
2
Bart, Yakov
2
Brandt, Tobias
2
Chen, Yubo
2
Chi, Ting
2
Choi, Jeonghye
2
Dix, Steve
2
Foo, Pik-Yin
2
Hajli, Nick
2
Jamieson, Kyle
2
Kalinić, Zoran
2
Kesharwani, Ankit
2
Kini, Ranjan B.
2
Kumar, Vikas
2
Lee, Dongwon
2
Liébana-Cabanillas, Francisco
2
Maseeh, Haroon Iqbal
2
Mensah, Isaac Kofi
2
Narang, Unnati
2
Nasution, Reza Ashari
2
Neumann, Dirk
2
Olaleye, Sunday Adewale
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Ramos de Luna, Iviane
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Sanusi, Ismaila Temitayo
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Shankar, Venkatesh
2
Shaw, Bijeta
2
Shimul, Anwar Sadat
2
Spann, Martin
2
Stephen, Andrew T.
2
Sárváry, Miklós
2
Tseng, Timmy H.
2
Willing, Christoph
2
Zubcsek, Peter Pal
2
Abdul-Hamid, Ibn Kailan
1
Abu-Shanab, Emad
1
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Springer Fachmedien Wiesbaden
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IGI Global
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Society for the Diffusion of Useful Knowledge (Great Britain)
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Journal of retailing and consumer services
13
SpringerLink / Bücher
9
Information systems research : ISR
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of internet commerce
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
Information systems and e-business management : ISeB
5
International journal of internet marketing and advertising : IJIMA
5
Journal of business research : JBR
5
Technological forecasting & social change : an international journal
5
International journal of e-business research : an official publication of the Information Resources Management Association
4
Marketing intelligence & planning
4
Springer eBook Collection
4
Asia Pacific journal of marketing and logistics
3
International journal of business information systems : IJBIS
3
International journal of business innovation and research : IJBIR
3
Journal of hospitality marketing & management
3
Journal of marketing research
3
Psychology & marketing
3
Australasian marketing journal
2
Business horizons
2
Electronic markets : EM ; the international journal of electronic commerce and business media
2
Electronic markets : the international journal on networked business
2
International journal of advertising : the review of marketing communications
2
International journal of bank marketing
2
International journal of business excellence : IJBEX
2
International journal of electronic business : IJEB
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
2
International journal of retail and distribution management
2
International journal of services, economics and management
2
Journal of accounting & management information systems : JAMIS
2
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
2
Journal of management information systems : JMIS
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing
2
Journal of the Academy of Marketing Science
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet
2
Telecommunications policy : the international journal of digital economy, data sciences and new media
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ECONIS (ZBW)
222
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1
The effects of brand trustworthiness and credibility on location-based advertising : moderating effects of privacy concern and social influence
Le, Hoang T. P. M.
;
Yoo, Weonsang
;
Park, Jungkun
- In:
International journal of advertising : the review of …
43
(
2024
)
5
,
pp. 798-823
Persistent link: https://www.econbiz.de/10014551072
Saved in:
2
Reuse intention of augmented reality apps : recreational consciousness as moderator
Behzad Foroughi
;
Hongsachart, Hathaitip
;
Asadi, Shahla
; …
- In:
The service industries journal
44
(
2024
)
7/8
,
pp. 480-521
Persistent link: https://www.econbiz.de/10014551109
Saved in:
3
Acceptance of location-based advertising by young consumers : a Stimulus-Organism-Response (S-O-R) model perspective
Kini, Ranjan B.
;
Bolar, Kartikeya
;
Ali, Rofin …
- In:
Information systems management
41
(
2024
)
2
,
pp. 132-150
Persistent link: https://www.econbiz.de/10014514668
Saved in:
4
Service quality of online food delivery mobile application : an examination of the spillover effects of mobile app satisfaction
Lin, Pearl Ming Chu
;
Au, Wai Ching
;
Baum, Tom
- In:
International journal of contemporary hospitality management
36
(
2024
)
3
,
pp. 906-926
Persistent link: https://www.econbiz.de/10014483798
Saved in:
5
Mobile ordering app adoption in restaurant industry during pandemic : an empirical study
Ganeshkumar C.
;
Meenakshi Sundaresan, M.
- In:
International journal of innovation and technology …
21
(
2024
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10014495758
Saved in:
6
Customization at a glance : investigating consumer experiences in mobile commerce applications
Siyal, Abdul Waheed
;
Chen, Hongzhuan
;
Shah, Syed Jamal
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460860
Saved in:
7
Uncovering the quality factors driving the success of mobile payment apps
Yi, Jisu
;
Kim, Jongdae
;
Oh, Yun Kyung
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014462180
Saved in:
8
Imagery evoking visual and verbal information presentations in mobile commerce : the roles of augmented reality and product review
Yoo, Jungmin
;
Kim, Jung-Hwan
;
Kim, Minjeong
;
Park, Minjung
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 182-197
Persistent link: https://www.econbiz.de/10014521168
Saved in:
9
Where you live matters : the impact of offline retail density on mobile shopping app usage
Cui, Xuebin
;
Zhu, Ting
;
Chen, Yubo
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 41-55
Persistent link: https://www.econbiz.de/10014527073
Saved in:
10
A Software Framework for Mobile Apps in the Museum Application Domain
Baumgärtner, Tobias
-
2024
Introduction and Structure of the Thesis -- Motivation -- The Problem Domain -- Research Design and Goals -- Conceptual Foundation -- Framework Design -- Prototype Development -- Evaluation -- Conclusion.
Persistent link: https://www.econbiz.de/10014527978
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