Vlaeminck, Pieter; Jiang, Ting; Vranken, Liesbet - In: Ecological Economics 108 (2014) C, pp. 180-190
Using an incentive-compatible framed field experiment, we investigate whether consumers' food consumption is more eco-friendly when the information about a product's environmental impact is more easily accessible. Through an online survey, we identify a food label that is perceived to be the...