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~subject:"Herkunftsbezeichnung"
~subject:"Marketing management"
~subject:"Wine policy"
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Herkunftsbezeichnung
Marketing management
Wine policy
Weinbau
671
Wine industry
669
Wine
496
Wein
494
Consumer behaviour
151
Konsumentenverhalten
151
Weinhandel
141
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140
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103
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101
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80
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Cardebat, Jean-Marie
4
Spielmann, Nathalie
3
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2
Bruwer, Johan
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Corsi, Alessandro
2
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2
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2
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2
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2
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2
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2
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2
Le Bras, Stéphane
2
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2
Metallo, Gerardino
2
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2
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2
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1
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1
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1
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1
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International journal of wine business research : IJWBR
8
International journal of wine business research
5
The journal of world investment & trade : law, economics, politics
4
Journal of business research : JBR
3
International business review : the official journal of the European International Business Academy
2
Journal of international food & agribusiness marketing : JIFAM
2
Springer eBook Collection
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Successful social media and ecommerce strategies in the wine industry
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The Cornell hospitality quarterly
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Frontiers of business research in China : selected publications from Chinese universities
1
Global business & economics review
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 2
1
International journal of contemporary hospitality management
1
International journal of food and beverage manufacturing and business models : an official publication of the Information Resources Management Association
1
International journal of globalisation and small business : IJGSB
1
International journal of hospitality management
1
Journal of industry, competition and trade
1
Journal of international food & agribusiness marketing
1
Journal of marketing
1
Journal of marketing communications
1
Journal of service theory and practice : JSTP
1
Journal of wine economics
1
Origin and branding in international market entry processes
1
Palgrave Studies in Economic History
1
Palgrave studies in economic history
1
Springer eBooks / Economics and Finance
1
The journal of product & brand management
1
Tourism management : research, policies, practice
1
Wine Tourism and Sustainability : The Economic, Social and Environmental Contribution of the Wine Industry
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ECONIS (ZBW)
58
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1
Defining the identity-image gap : an analysis of a collective wine brand
Spiga, Antonio
;
Cardebat, Jean-Marie
- In:
International journal of wine business research
36
(
2024
)
1
,
pp. 40-60
Persistent link: https://www.econbiz.de/10014484087
Saved in:
2
Exploring the untersection between geographical indications and sustainable wine tourism : the case of Le Colline del Prosecco di Conegliano e Valdobbiadene
Checchinato, Francesca
;
Colapinto, Cinzia
;
Finotto, Vladi
; …
- In:
Wine Tourism and Sustainability : The Economic, Social …
,
(pp. 163-178)
.
2024
Persistent link: https://www.econbiz.de/10014470092
Saved in:
3
Website stage model for Brazilian wineries : an analysis of presence in digital and mobile media
Kieling, Ana Paula
;
Tezza, Rafael
;
Vargas, Guilherme Lima
- In:
International journal of wine business research
35
(
2023
)
1
,
pp. 45-65
Persistent link: https://www.econbiz.de/10014335593
Saved in:
4
Consumption behavior of the internet active Armenian wine consumer
Camillo, Angelo A.
;
Kim, Woo Gon
;
Asatryan, Elvina
- In:
Journal of international food & agribusiness marketing
35
(
2023
)
5
,
pp. 622-650
Persistent link: https://www.econbiz.de/10014444624
Saved in:
5
The role of parent brand creating loyalty and acceptance toward premium extended wine brand : a cross-national study
Le, Hoang T. P. M.
;
Ren, Tianbao
;
Park, Jungkun
- In:
International journal of wine business research
35
(
2023
)
4
,
pp. 538-560
Persistent link: https://www.econbiz.de/10014432818
Saved in:
6
Wine consumer typologies based on level of involvement : a case of Turkey
Koksal, Haluk
;
Seyedimany, Arian
- In:
International journal of wine business research
35
(
2023
)
4
,
pp. 597-613
Persistent link: https://www.econbiz.de/10014432821
Saved in:
7
International brands and corporate strategy : a case study in the wine industry
Reis, Ana Paula Marques
;
Santo, Inês Sá Espírito
; …
- In:
Origin and branding in international market entry processes
,
(pp. 192-232)
.
2023
Persistent link: https://www.econbiz.de/10014436788
Saved in:
8
Ethnocentrism and the selection of white wine by young Australian consumers
Poelmans, Eline
;
Vanderlinden, Mario
;
Rousseau, Sandra
- In:
Journal of marketing communications
30
(
2024
)
3
,
pp. 389-412
Persistent link: https://www.econbiz.de/10014529302
Saved in:
9
From curious to connoisseur : a longitudinal segmentation of attendees at a Chinese wine festival
Shi, Fangfang
;
Ji, Shaojun
;
Weaver, David B.
;
Huang, …
- In:
International journal of contemporary hospitality management
34
(
2022
)
3
,
pp. 885-907
Persistent link: https://www.econbiz.de/10013164513
Saved in:
10
Indian women consumers' wine choice : a study based on conjoint analysis
Payini, Valsaraj
;
Mallya, Jyothi
;
Piramanayagam, …
- In:
International journal of wine business research
34
(
2022
)
4
,
pp. 469-494
Persistent link: https://www.econbiz.de/10013454403
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