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~accessRights:"restricted"
~subject:"Konsumentenverhalten"
~subject:"Social web"
~subject:"USA"
~subject:"theory of planned behavior"
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Konsumentenverhalten
Social web
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theory of planned behavior
Consumer attitudes
963
Verbrauchereinstellung
640
Consumer behaviour
451
Entrepreneurship
116
Entrepreneurship approach
115
Business start-up
107
Unternehmensgründung
107
Theory of planned behavior
101
Theory of planned behaviour
92
theory of planned behaviour
82
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60
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54
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consumer attitudes
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Online-Handel
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32
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Farzana Quoquab
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Jihad Mohammad
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Konstantoulaki, Kleopatra
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Rizomyliotis, Ioannis
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Sreen, Naman
3
Tjiptono, Fandy
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Valdimar Sigurdsson
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Asmak Ab Rahman
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2
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2
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2
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2
Jain, Sheetal
2
Jaspreet Kaur
2
Jiang, Yushi
2
Karthik, M.
2
Khairul Anuar Mohammad Shah
2
Kian Yeik Koay
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Journal of retailing and consumer services
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International journal of hospitality management
16
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10
Asia Pacific journal of marketing and logistics
9
Journal of Islamic marketing
9
Technological forecasting & social change : an international journal
9
The international journal of bank marketing : IJBM
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
7
Journal of fashion marketing and management
7
Journal of business ethics : JOBE
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Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of international consumer marketing
6
Journal of travel and tourism marketing
6
International Marketing Review
5
International journal of business innovation and research : IJBIR
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International journal of emerging markets
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Marketing intelligence & planning
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NBER working paper series
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The journal of product & brand management
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Young consumers : insight and ideas for responsible marketers
5
European Journal of Marketing
4
International journal of economics and business research : IJEBR
4
Journal of enterprising culture
4
Journal of international food & agribusiness marketing
4
Journal of nonprofit & public sector marketing
4
Journal of promotion management : JPM
4
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
3
Applied economics
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Asia-Pacific journal of business administration
3
European journal of marketing
3
International journal of business and globalisation : IJBG
3
International journal of contemporary hospitality management
3
International journal of retail and distribution management
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International journal of technology marketing : IJTMkt
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Journal of Islamic marketing : JIMA
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Journal of Services Marketing
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ECONIS (ZBW)
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Other ZBW resources
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1
Generation Y consumers' wearable activity-tracker adoption intention : applying the theory of planned behaviour
Muller, Chantel
;
Bevan-Dye, Ayesha Lian
- In:
International journal of sport management and marketing …
23
(
2023
)
3
,
pp. 204-228
Persistent link: https://www.econbiz.de/10014310919
Saved in:
2
Young consumers' attitudes towards voluntary carbon offsetting
Haug, Jon Ording
;
Hassinggaard, Ivan
- In:
Business strategy and the environment
32
(
2023
)
6
,
pp. 2806-2816
Persistent link: https://www.econbiz.de/10014369612
Saved in:
3
Desecularization, social identity, and consumer intention to purchase religious products
Zeqiri, Jusuf
;
Alserhan, Baker
;
Gleason, Kimberly
; …
- In:
Technological forecasting & social change : an …
177
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013345803
Saved in:
4
Cultural exploration as an antecedent of students' intention to attend university events : an extension of the theory of reasoned action
Harb, Ayman Abdo
;
Khliefat, Aahed
;
Alzghoul, Yahya A.
; …
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 72-94
Persistent link: https://www.econbiz.de/10014566934
Saved in:
5
Using the theory of planned behavior to examine repeated organic food purchasing : evidence from an online survey
Dinc-Cavlak, Ozge
;
Özdemir, Özlem
- In:
Journal of international food & agribusiness marketing
36
(
2024
)
2
,
pp. 147-176
Persistent link: https://www.econbiz.de/10014567155
Saved in:
6
Reexamination of consumers' willingness to stay at green hotels : rethinking the role of social identity theory, value-belief-norm theory, and theory of planned behavior
Wang, Lei
;
Zhang, Qi
;
Wong, Philip Pong Weng
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 547-581
Persistent link: https://www.econbiz.de/10014511830
Saved in:
7
Gamification impact on tourists' pro-sustainability intentions : integration of technology acceptance model (TAM) and the theory of planned behaviour (TPB)
Abou Kamar, Mahmoud
;
Maher, Azza
;
El-Bayoumi Salem, Islam
; …
- In:
Tourism review
79
(
2024
)
2
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014512284
Saved in:
8
Influential factors of pro-environmental behaviors among franchisees in the fast-food sector
Dada, Olufunmilola
;
Perrigot, Rozenn
;
Watson, Anna
- In:
Business strategy and the environment
33
(
2024
)
3
,
pp. 2301-2313
Persistent link: https://www.econbiz.de/10014514181
Saved in:
9
How do gender attitudes influence the relationships between perceived desirability, perceived feasibility and social entrepreneurial intentions?
Lopes, João
;
Gomes, Sofia
;
Dias, Claudia
- In:
International journal of gender and entrepreneurship
16
(
2024
)
1
,
pp. 27-46
Persistent link: https://www.econbiz.de/10014514234
Saved in:
10
Subjective norms as a moderator in the consumption behaviour of branded functional beverages post-COVID-19 pandemic : a pragmatic view
Natarajan, Thamaraiselvan
;
Geetha Raveendran Nair, Jayadevan
- In:
Asia-Pacific journal of business administration
16
(
2024
)
2
,
pp. 307-330
Persistent link: https://www.econbiz.de/10014514416
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