//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"social customer"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
8
Relationship marketing
8
Social Web
6
Social web
6
Consumer behaviour
3
Konsumentenverhalten
3
social customer relationship management
3
Brand loyalty
2
Brand management
2
Customer engagement
2
Internet marketing
2
Markenführung
2
Marketing management
2
Marketingmanagement
2
Online-Marketing
2
Viral marketing
2
Virales Marketing
2
Adoption
1
Behavioural bias
1
Competitive advantage
1
Customer Relationship Management (CRM)
1
Customer satisfaction
1
Customer service
1
Dynamic capabilities
1
Dynamische Kompetenzen
1
E-commerce
1
Electric power industry
1
Electronic Banking
1
Electronic Commerce
1
Electronic banking
1
Electronic customer relationship management
1
Elektrizitätswirtschaft
1
Erfolgsfaktor
1
Experiment
1
Experimental design
1
Firm performance
1
Grounded Theory
1
Grounded theory
1
Higher education institution
1
Hochschule
1
more ...
less ...
Online availability
All
Undetermined
Free
7
Type of publication
All
Article
11
Type of publication (narrower categories)
All
Article in journal
10
Aufsatz in Zeitschrift
10
Language
All
English
11
Author
All
Dewnarain, Senika
2
Mavondo, Felix
2
Ramkissoon, Haywantee
2
Ahmad, Muhammad Shakil
1
Ashill, Nicholas J
1
Chang, Hua
1
Cuong Hung Pham
1
Fukey, Leena N.
1
Galib, Mohammad Hasan
1
Gamage, Thilini Chathurika
1
Gnanapala, Athula
1
Gould, Stephen J.
1
Han, Jinyoung
1
Khan, Bilal
1
Kim, Hyun Gon
1
Lak, Behzad
1
Lee, Hanjun
1
Meng, Yan
1
Rezaeenour, Jalal
1
Shah, Syed Asim
1
Shoukat, Muhammad Haroon
1
Sinha, Mudita
1
Song, Lei
1
Suh, Yongmoo
1
Thuy Van Nguyen
1
Vaziri, Shiva
1
Wang, Zhan
1
more ...
less ...
Published in...
All
Journal of hospitality marketing & management
2
Innovation: organization & management : IOM
1
International Journal of Customer Relationship Marketing and Management (IJCRMM)
1
International journal of financial research
1
International journal of technoentrepreneurship : IJTE
1
Journal of information & knowledge management : JIKM
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing for higher education
1
Journal of strategic marketing
1
The journal of services marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
10
Other ZBW resources
1
Showing
1
-
10
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Role of social media technologies and customer relationship management Capabilities 2.0 in creating customer loyalty and university reputation
Shah, Syed Asim
;
Shoukat, Muhammad Haroon
;
Ahmad, …
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 344-367
Persistent link: https://www.econbiz.de/10014566978
Saved in:
2
Understanding
social
customer
relationship management adoption : qualitative insights
Gamage, Thilini Chathurika
;
Gnanapala, Athula
;
Ashill, …
- In:
Journal of strategic marketing
31
(
2023
)
2
,
pp. 421-445
Persistent link: https://www.econbiz.de/10014304450
Saved in:
3
Mental conversion : a customer service strategy impacting shopping experiences
Meng, Yan
;
Gould, Stephen J.
;
Song, Lei
;
Chang, Hua
; …
- In:
The journal of services marketing
37
(
2023
)
4
,
pp. 464-477
Persistent link: https://www.econbiz.de/10014276921
Saved in:
4
The visibility challenge : digital platforms giving a face to Indian small and medium enterprises
Sinha, Mudita
;
Fukey, Leena N.
- In:
International journal of technoentrepreneurship : IJTE
4
(
2022
)
3
,
pp. 180-197
Persistent link: https://www.econbiz.de/10013547879
Saved in:
5
Social
customer
relationship management : a customer perspective
Dewnarain, Senika
;
Ramkissoon, Haywantee
;
Mavondo, Felix
- In:
Journal of hospitality marketing & management
30
(
2021
)
6
,
pp. 673-698
Persistent link: https://www.econbiz.de/10012596499
Saved in:
6
Social
customer
relationship management : An integrated conceptual framework
Dewnarain, Senika
;
Ramkissoon, Haywantee
;
Mavondo, Felix
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 172-188
Persistent link: https://www.econbiz.de/10012176600
Saved in:
7
Customer-favourable idea versus company-adoptable idea : comparative analysis through elaboration likelihood model
Lee, Hanjun
;
Han, Jinyoung
;
Suh, Yongmoo
- In:
Innovation: organization & management : IOM
20
(
2018
)
3
,
pp. 277-298
Persistent link: https://www.econbiz.de/10011889687
Saved in:
8
Can social media marketing improve customer relationship capabilities and firm performance? : dynamic capability perspective
Wang, Zhan
;
Kim, Hyun Gon
- In:
Journal of interactive marketing : a quarterly …
39
(
2017
),
pp. 15-26
Persistent link: https://www.econbiz.de/10011743752
Saved in:
9
Effective factors of
Social
Customer
Knowledge Management (SCKM) in Organisations : study of electronic service providers in Iran
Lak, Behzad
;
Rezaeenour, Jalal
- In:
Journal of information & knowledge management : JIKM
16
(
2017
)
2
,
pp. 1750014-1-24
Persistent link: https://www.econbiz.de/10011754272
Saved in:
10
An Empirical Study on
Social
Customer
: Evidence from Social CRM
Galib, Mohammad Hasan
- In:
International Journal of Customer Relationship …
7
(
2016
)
1
,
pp. 42-60
influence their decision to participate in
social
customer
relationship management (CRM) programs. A social behavioral model …
Persistent link: https://www.econbiz.de/10012043745
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->