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~institution:"Academy of Marketing Science / Annual Conference <2004, Vancouver, British Columbia>"
~institution:"Academy of Marketing"
~institution:"International Conference on Brand Management <2, 2010, Ghaziabad>"
~institution:"Springer Gabler <Firma>"
~subject:"Macroeconomic performance"
~type_genre:"Collection of articles of several authors"
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Academy of Marketing Science / Annual Conference <2004, Vancouver, British Columbia>
Academy of Marketing
International Conference on Brand Management <2, 2010, Ghaziabad>
Springer Gabler <Firma>
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Developments in marketing science: proceedings of the Academy of Marketing Science
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Assessing the different roles of
marketing
theory
and practice in the jaws of economic uncertainty : proceedings of the 2004 Academy of Marketing Science (AMS) Annual Conference ;...
Spotts, Harlan E.
(
ed.
)
-
2015
-
Reprint from original edition "developments in marketing science", Volume XXVII, edited by Harlan E. Spotts
Persistent link: https://www.econbiz.de/10011398337
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