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~institution:"Akademische Verlagsgemeinschaft München"
~subject:"Industrieforschung"
~subject:"International management"
~type_genre:"Fallstudie"
~type_genre:"Statistik"
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VW, Google, H&M, Wal-Mart, IKEA, Inditex, Nike, Red Bull
Siegfried, Patrick
(
ed.
)
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2015
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