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~institution:"American Marketing Association"
~subject:"Markenartikel"
~subject:"USA"
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Markenartikel
USA
Marketing management
58
Marketingmanagement
58
Marketing
37
Consumer behaviour
26
Konsumentenverhalten
26
Marketing theory
26
Marketingtheorie
26
Marktforschung
15
Theorie
15
Theory
15
United States
15
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14
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10
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10
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9
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9
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8
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8
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6
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6
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03.12.1989
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15.09.1991
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Balazs, Anne L.
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1
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1
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1
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1
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1
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1
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1
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American Marketing Association
National Bureau of Economic Research
52
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14
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10
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10
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9
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7
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5
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4
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3
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3
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3
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3
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2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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7
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5
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ECONIS (ZBW)
16
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11
1986 AMA educators' proceedings
Shimp, Terence A.
(
contributor
)
-
American Marketing Association
-
1986
Persistent link: https://www.econbiz.de/10001548937
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12
1985 AMA educators' proceedings
Lusch, Robert F.
(
contributor
)
-
American Marketing Association
-
1985
Persistent link: https://www.econbiz.de/10001548945
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13
1984 AMA educators' proceedings
Belk, Russell W.
(
contributor
)
-
American Marketing Association
-
1984
Persistent link: https://www.econbiz.de/10001548951
Saved in:
14
1983 AMA educators' proceedings
Murphy, Patrick E.
(
contributor
)
-
American Marketing Association
-
1983
Persistent link: https://www.econbiz.de/10001477602
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15
Marketing and the new science of planning
King, Robert L.
(
contributor
)
-
1968
Persistent link: https://www.econbiz.de/10000674896
Saved in:
16
Comparative Marketing : Wholesaling in 15 countries. Ed. by Robert Bartels. spons. by the American Marketing Association
Bartels, Robert D. W.
(
contributor
)
-
1963
Persistent link: https://www.econbiz.de/10002296732
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