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~institution:"Arbeitsgemeinschaft Alpenländer"
~institution:"Erasmus Research Institute of Management"
~institution:"Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde"
~subject:"Relationship marketing"
~subject:"Tourismusmarketing"
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Arbeitsgemeinschaft Alpenländer
Erasmus Research Institute of Management
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
Springer Fachmedien Wiesbaden
64
IGI Global
19
American Marketing Association
10
National Bureau of Economic Research
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Institut für Marktorientierte Unternehmensführung Mannheim
4
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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ERIM report series research in management
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Management und Unternehmenskultur : Schriftenreihe der Europäischen Akademie Bozen
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ECONIS (ZBW)
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1
Further thoughts on CRM : strategically embedding Customer Relationship
Management
in organizations
Verhoef, Peter C.
(
contributor
);
Langerak, Fred
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001701450
Saved in:
2
Dynamic effects of trust and cognitive social structures on information transfer relationships
Dekker, David J.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001658841
Saved in:
3
Qualitätsmanagement im Tourismus : Kundenorientierung, Kundenbindung und Kundenzufriedenheit ; [internationale Tagung der Arbeitsgemeinschaft Alpenländer (ARGE ALP) in Bozen, 25. u...
Pechlaner, Harald
(
ed.
);
Fischer, Elisabeth
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003356821
Saved in:
4
Predicting customer lifetime value in multi-service industries
Donkers, Bas
(
contributor
);
Verhoef, Peter C.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001772103
Saved in:
5
Joint optimization of customer segmentation and marketing policy to maximize long-term profitability
Jonker, Jedid-Jah Jan
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001926990
Saved in:
6
Bayesian network classifiers for identifying the slope of the customer lifecycle of long-life customers
Baesens, Bart
(
contributor
);
Verstraeten, Geert
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001741980
Saved in:
7
Customer base analysis : partial defection of behaviorally-loyal clients in a non-contractual FMCG retail setting
Buckinx, Wouter
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001810342
Saved in:
8
The relationship between consumers' unethical behavior and customer loyalty in a retail environment
Van Kenhove, Patrick
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001749535
Saved in:
9
Patients' and personnel's perceptions of service quality and patient satisfaction in nuclear medicine
De Man, Stefanie
;
Gemmel, Paul
;
Vlerick, Peter
;
Rijk, …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001735478
Saved in:
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