Garcia-Almanza, Alma L.; Alexandrova-Kabadjova, Biliana; … - BBVA Research, Grupo BBVA - 2012
We investigate the payment adoption rate under consumers and merchants awareness of network externalities, given two levels of Interchange Fees in a multi-agent card market. For the purpose of our research, in multiple instantiations of the model (scenarios) the investigated efects are analyzed...