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~institution:"Bergdorf Goodman"
~institution:"RWTH Aachen"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Consumer behaviour
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Fashion
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Mode
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Online retailing
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Online-Handel
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Bekleidungsindustrie
1
Clothing industry
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Customer service
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Deutschland
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Electronic Commerce
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Electronic Shopping
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Germany
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Handelsmarke
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International economic policy
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Market segmentation
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Marktsegmentierung
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Textile distribution
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Textileinzelhandel
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Textilhandel
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Grage, Katrin
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Matthies, Henrik Bernd Karl
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Bergdorf Goodman
RWTH Aachen
Books on Demand GmbH <Norderstedt>
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Akademische Verlagsgemeinschaft München
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Axel Springer AG / Marketing Anzeigen
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Center of Market Oriented Product and Production Management
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Erasmus Research Institute of Management
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Peter Lang GmbH
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Springer Malaysia Representative Office
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Taylor and Francis.
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ECONIS (ZBW)
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Investigating customer characteristics as drivers of private label choice in
fashion
e-commerce
Grage, Katrin
-
2021
Persistent link: https://www.econbiz.de/10012598486
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2
Determinants of product return behavior in
fashion
e-commerce
Matthies, Henrik Bernd Karl
-
2016
Persistent link: https://www.econbiz.de/10011601152
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