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~institution:"Betriebswirtschaftliche Projektgruppe für Unternehmensentwicklung <München>"
~institution:"Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam."
~institution:"Springer Fachmedien Wiesbaden"
~person:"Hoberg, Philipp"
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Consumer behaviour
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Electronic Commerce
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Individualisierung
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Individualism
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Betriebswirtschaftliche Projektgruppe für Unternehmensentwicklung <München>
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
Springer Fachmedien Wiesbaden
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Medienmanagement und E-Business
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Die Individualisierung des Informationsangebots im E-Commerce : Möglichkeiten und Grenzen der Generierung strategischer Wettbewerbsvorteile
Hoberg, Philipp
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2018
Persistent link: https://www.econbiz.de/10011774303
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