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~institution:"Deutscher Dialogmarketing Verband"
~institution:"GITO Gesellschaft für Industrielle Informationstechnik und Organisation <Berlin>"
~subject:"Nachhaltigkeit"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Sammelwerk"
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Nachhaltigkeit
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Consumer behaviour
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Direct marketing
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Internet der Dinge
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Herzog, Michael A.
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Deutscher Dialogmarketing Verband
GITO Gesellschaft für Industrielle Informationstechnik und Organisation <Berlin>
Bayerischer Industrie- und Handelskammertag
1
Konsum im Wandel - das Transformative Potenzial <Veranstaltung> <2017, Klagenfurt>
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Springer Fachmedien Wiesbaden
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Universität Hohenheim
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ECONIS (ZBW)
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Economics of communication : ICT driven fairness and sustainability for local and global marketplaces
Herzog, Michael A.
(
contributor
)
-
2015
-
Erstauflage, neue Ausg
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