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~institution:"Erasmus Research Institute of Management"
~subject:"Competitive strategy"
~subject:"Forecasting model"
~subject:"Theorie"
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Search: subject_exact:"Kommunikationspolitik im Marketing"
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Competitive strategy
Forecasting model
Theorie
Marketing management
5
Marketingmanagement
5
Theory
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Brand
1
Brand management
1
Corporate reputation
1
Dynamische Wirtschaftstheorie
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Electric power industry
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Elektrizitätswirtschaft
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Firmenimage
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Forecast
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Markenartikel
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Market share
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Marketing
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Marketing theory
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Marketingtheorie
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Marktanteil
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Prognoseverfahren
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Statistical method
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Franses, Philip Hans
2
Dekimpe, Marnik G.
1
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1
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Erasmus Research Institute of Management
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14
Fördergesellschaft Marketing an der Universität Augsburg
6
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3
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3
AMACOM
2
DePaul University / College of Commerce
2
European Society for Opinion and Marketing Research
2
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Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
2
International Energy Agency
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National Bureau of Economic Research
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NetLibrary, Inc
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Universität Duisburg <1980-2002>
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Verlag Franz Vahlen
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American Management Association, Marketing Division
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Bergische Universität Wuppertal / Lehr- und Forschungsgebiet Bauwirtschaft
1
Bildungswissenschaftliche Hochschule Flensburg
1
Booz, Allen & Hamilton GmbH <Düsseldorf>
1
Bundesinstitut für Berufsbildung
1
Center for Economic Research <Tilburg>
1
Chartered Institute of Marketing.
1
Conference Board
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <16, 2008, Wien>
1
Conference on Marketing and Business Strategies for Central and Eastern Europe <12, 2004, Wien>
1
Deutsche Gesellschaft für Versicherungsmathematik
1
Deutsche Unilever GmbH <Hamburg>
1
Econometrisch Instituut <Rotterdam>
1
Economisch Instituut voor het Midden- en Kleinbedrijf / Afdeling Fundamenteel Onderzoek
1
Fertiliser Association of India
1
Foerder Institute for Economic Research <Tēl-Āvîv>
1
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1
Forschungsstelle Automobilwirtschaft <Bamberg>
1
Freie Universität Berlin / Institut für Marketing
1
Freie Universität Berlin / Marketing-Department
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Gesellschaft Entwicklung, Konstruktion, Vertrieb
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Gesellschaft für Innovatives Marketing
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ERIM report series research in management
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ECONIS (ZBW)
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What is the predictive power of market orientation?
Langerak, Fred
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001709131
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2
Persistence modeling for assessing marketing strategy performance
Dekimpe, Marnik G.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001828624
Saved in:
3
Deriving dynamic marketing effectiveness from econometric time series models
Horváth, Csilla
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001812014
Saved in:
4
Modeling dynamic effects of the marketing mix on market shares
Fok, Dennis
(
contributor
);
Paap, Richard
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001772090
Saved in:
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