Verhoef, Rick (contributor); Qureshi, Sajda (contributor) - 2004 - [Elektronische Ressource]
The use of intellectual assets of key professionals to provide customized goods and services is
seen to be a key …-mail: squreshi@mail.unomaha.edu
Abstract
The use of intellectual assets of key professionals to provide customized goods and … implications for developing infrastructure to support core business
processes.
1. Introduction
Intellectual assets are …