Cawley, John H.; Eddelbuettel, Julia; Cunningham, Scott; … - National Bureau of Economic Research - 2023
Economics has long studied how consumers respond to the disclosure of information about firms. We study a case in which …, affected patronage of Subway. We estimate synthetic control models using data from a large nationwide survey of consumers … repugnance did not drive demand, and that consumers largely separated the offenses of a symbol of the firm from the products of …