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~institution:"Gesellschaft zur Erforschung des Markenwesens"
~person:"Disch, Wolfgang K. A."
~person:"Lopes, Teresa da Silva"
~type_genre:"Collection of articles of several authors"
~type_genre:"Conference proceedings"
~type_genre:"Multi-volume publication"
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Disch, Wolfgang K. A.
Lopes, Teresa da Silva
Lips, Peter
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Gesellschaft zur Erforschung des Markenwesens
Markendialog <15, 2011, Berlin>
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Markendialog <17., 2013, Berlin>
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Marken brauchen Preisführung : 17. GEM Markendialog am 28. Februar 2013 in Berlin
Disch, Wolfgang K. A.
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2013
Persistent link: https://www.econbiz.de/10009744293
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Markenstrategien im Spannungsfeld Hersteller - Handel : Markendialog Februar 2011
Disch, Wolfgang K. A.
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contributor
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2011
Persistent link: https://www.econbiz.de/10009009236
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