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~institution:"ICORIA <14., 2015, London>"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Mehrbändiges Werk"
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Aufsatz in Zeitschrift
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International journal of advertising : the quarterly review of marketing communications
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Special issue: International Conference on Research in Advertising (ICORIA)
Eisend, Martin
(
ed.
)
-
ICORIA <14., 2015, London>
-
2017
Persistent link: https://www.econbiz.de/10011687806
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