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~institution:"IFLA General Conference"
~institution:"Information Resources Management Association"
~subject:"Internet marketing"
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Internet marketing
Social Web
6
Social web
6
Online-Marketing
5
Beziehungsmarketing
2
Brand loyalty
2
Customer satisfaction
2
Kundenzufriedenheit
2
Markentreue
2
Relationship marketing
2
Social Media
2
Web 2.0 technologies
2
Web 2.0-Technologien
2
Brand management
1
Emotion
1
Financial risk
1
Finanzrisiko
1
Fuzzy sets
1
Fuzzy-Set-Theorie
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Implizites Wissen
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Information
1
Information behaviour
1
Information diffusion
1
Information intermediary
1
Informationsbank
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Informationsverhalten
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Informationsvermittlung
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International market entry
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International marketing
1
Internationaler Markteintritt
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Internationales Marketing
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Knowledge transfer
1
Markenführung
1
Risikomanagement
1
Risk management
1
Social sciences
1
Sozialwissenschaft
1
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1
Viral marketing
1
Virales Marketing
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Book / Working Paper
5
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Collection of articles of several authors
4
Sammelwerk
4
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English
5
Author
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Bartenbach, Wilhelm Bill
1
Institution
All
IFLA General Conference
Information Resources Management Association
Springer Fachmedien Wiesbaden
21
IGI Global
10
Books on Demand GmbH <Norderstedt>
4
Wiley-VCH
4
MITP Verlags-GmbH & Co. KG
3
Nomos Verlagsgesellschaft
3
Springer Gabler <Firma>
3
Chartered Institute of Public Relations
2
Edward Elgar Publishing
2
Haufe-Lexware GmbH & Co. KG
2
National Bureau of Economic Research
2
Springer International Publishing
2
Universität Bremen
2
Universität Mannheim
2
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
Academy of Marketing Science / Annual Conference <2023, New Orleans, La.>
1
American Marketing Association
1
Bundesanzeiger Verlag
1
Bundesverband Digitale Wirtschaft
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Droemer Verlag
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Expertentagung "Social Media Marketing im Spitzensport" <2., 2013, Ismaning>
1
Expertentagung "Social Media Marketing im Spitzensport" <3., 2015, Ismaning>
1
Fachhochschule Reutlingen / European School of Business
1
Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
1
Friedrich-Schiller-Universität Jena
1
Galileo Press
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Herbert Utz Verlag
1
Hochschule für Angewandte Wissenschaften Hamburg / Projektteam LinkFisch
1
ICEC <15, 2013, Turku>
1
IIF - Institut für Industriekommunikation und Fachmedien GmbH / Apprimus Verlag
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Business Intelligence and Modelling <9., 2021, Athen>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
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ECONIS (ZBW)
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Digital marketing and consumer engagement ; Volume 2
2018
Persistent link: https://www.econbiz.de/10011784386
Saved in:
2
Digital marketing and consumer engagement ; Volume 3
2018
Persistent link: https://www.econbiz.de/10011784387
Saved in:
3
Social media marketing ; Volume 2
2018
Persistent link: https://www.econbiz.de/10011845538
Saved in:
4
Social media marketing ; Volume 1
2018
Persistent link: https://www.econbiz.de/10011845541
Saved in:
5
Online searching of social science information in Wilsonline and Wilsearch
Bartenbach, Wilhelm Bill
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1985
Persistent link: https://www.econbiz.de/10001878497
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