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~institution:"Information Resources Management Association"
~institution:"National Bureau of Economic Research"
~institution:"RWTH Aachen"
~subject:"Beziehungsmarketing"
~type_genre:"Hochschulschrift"
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Beziehungsmarketing
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Germany
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Hütten, Antje Sarah Julia
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Fördergesellschaft Marketing e.V. an der Ludwig-Maximilians-Universität München
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Münchener Marketing-Symposium <27, 2001, München>
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Springer Fachmedien Wiesbaden
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Essays on various aspects of services marketing in complex service settings : insights and evidence on the role of tensions and stereotypes in interactions between frontline employ...
Hütten, Antje Sarah Julia
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2016
Persistent link: https://www.econbiz.de/10011566090
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