//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"Leuphana Universität Lüneburg"
~type_genre:"Fallstudie"
~type_genre:"Handbuch"
~type_genre:"Sammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Advertising effects"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
1
Bayes-Statistik
1
Bayesian inference
1
Internet marketing
1
Multichannel strategy
1
Multikanalvertrieb
1
Online-Marketing
1
Performance measurement
1
Performance-Messung
1
Theorie
1
Theory
1
Werbewirkung
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Fallstudie
Handbuch
Sammlung
Collection of articles of several authors
1
Collection of articles written by one author
1
Hochschulschrift
1
Sammelwerk
1
Thesis
1
Language
All
English
1
Author
All
Funk, Burkhardt
1
Stange, Martin
1
Institution
All
Leuphana Universität Lüneburg
Springer Gabler <Firma>
1
Universität Bremen
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Multi-channel advertising effectiveness : modeling user behavior and approaches for decision support in real-time advertising
Stange, Martin
-
2017
Persistent link: https://www.econbiz.de/10011654073
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->