Tigre, Paulo Bastos (contributor) - 2002 - [Elektronische Ressource]
greater risk of losing shares in international trade should they fail to adapt
quickly enough to e-commerce requirements … and can provide, in some cases, international
telecommunication services bypassing local PTOs. Also, in segments of the … entrepreneur has no
international track record that could form the basis of trust. Third, cultural differences
may stand in the way …