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~institution:"Springer Fachmedien Wiesbaden"
~person:"Heupel, Thomas"
~source:"econis"
~subject:"Deutschland"
~subject:"Medienwirtschaft"
~subject:"Sector development"
~type:"book"
~type_genre:"Bibliography included"
~type_genre:"Fallstudie"
~type_genre:"Lehrbuch"
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Die Blue-Ocean-Strategie in Theorie und Praxis : Diskurs und 16 Beispiele erfolgreicher Anwendung
Barsch, Thomas
(
ed.
);
Heupel, Thomas
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10011893781
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