//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"Springer Fachmedien Wiesbaden"
~subject:"Advertising media"
~type_genre:"Aufsatzsammlung"
~type_genre:"Glossar enthalten"
~type_genre:"Statistics"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Advertising media"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising media
Brand management
1
Deutschland
1
Germany
1
Internet marketing
1
Markenführung
1
Markenpolitik
1
Media industries
1
Mediensektor
1
Medienwirtschaft
1
Online-Marketing
1
Werbeträger
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatzsammlung
Glossar enthalten
Statistics
Collection of articles of several authors
2
Sammelwerk
2
Case study
1
Conference proceedings
1
Fallstudie
1
Handbook
1
Handbuch
1
Konferenzschrift
1
more ...
less ...
Language
All
German
1
Author
All
Könecke, Thomas
1
Regier, Stefanie
1
Schunk, Holger
1
Institution
All
Springer Fachmedien Wiesbaden
Institut für Demoskopie Allensbach
2
Organisation der Media-Agenturen
2
Gesamtverband Kommunikationsagenturen GWA
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marken und Medien : Führung von Medienmarken und Markenführung mit neuen und klassischen Medien
Regier, Stefanie
(
ed.
);
Schunk, Holger
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10014010022
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->