Henkel, Joachim; Jung, Stephan - Technische Universität <München> / Schöller Chair in … - 2009
user innovation and lead user research, with merits founded on economic theory hitherto not considered in this context …. Since we borrow several steps from von Hippel‘s lead user method but start with a given technology instead of a given … application area, we refer to our approach as the ―technology-push lead user concept,‖ short T-PLUC. It proceeds in five steps... …