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~institution:"Technische Universität Dresden"
~subject:"Corporate Social Responsibility"
~subject:"Kundenzufriedenheit"
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Corporate Social Responsibility
Kundenzufriedenheit
Beziehungsmarketing
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Customer retention
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Kundenbindung
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Relationship marketing
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Consumer behaviour
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Kundenanalyse
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Kundenmanagement
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Pedagogy
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cross-cultural research
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customer loyalty
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gender
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intention to alumni loyalty
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Hilbert, Andreas
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Iskhakova, Lilia
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Schirmer, Frank
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Siems, Florian
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Technische Universität Dresden
Nomos Verlagsgesellschaft
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Center for Service Excellence
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Dpunkt.Verlag <Heidelberg>
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Ernst-Moritz-Arndt-Universität Greifswald
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European Business School <Oestrich-Winkel>
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Fakultät Wirtschaftswissenschaften, Technische Universität Bergakademie Freiberg
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Konferencja naukowa doktorantów ; IX (Szczecin) : 2013.05.11
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Springer Fachmedien Wiesbaden
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Technische Universität Hamburg
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Development of a causal alumni loyalty model : cross-cultural and cross-gender investigations
Iskhakova, Lilia
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2020
Persistent link: https://www.econbiz.de/10012488489
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