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~isPartOf:"113th Seminar, December 9-11, 2009, Belgrade, Serbia"
~isPartOf:"Business & information systems engineering"
~isPartOf:"International journal of management concepts and philosophy : IJMCP"
~isPartOf:"Journal of purchasing and supply management"
~isPartOf:"The journal of product & brand management"
~subject:"Customer relationship management"
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113th Seminar, December 9-11, 2009, Belgrade, Serbia
Business & information systems engineering
International journal of management concepts and philosophy : IJMCP
Journal of purchasing and supply management
The journal of product & brand management
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CURIE : towards an ontology and enterprise architecture of a CRM
conceptual
model
Fernández-Cejas, Miguel
;
Pérez-González, Carlos J.
; …
- In:
Business & information systems engineering
64
(
2022
)
5
,
pp. 615-643
Persistent link: https://www.econbiz.de/10013445686
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