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AMS review : official publication of the Academy of Marketing Science
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Industrial marketing management : the international journal for industrial and high-tech firms
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Assessing and enhancing the impact potential of marketing articles
Jaakkola, Elina
;
Vargo, Stephen L.
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 407-415
Persistent link: https://www.econbiz.de/10012819686
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Designing conceptual articles : four approaches
Jaakkola, Elina
- In:
AMS review : official publication of the Academy of …
10
(
2020
)
1/2
,
pp. 18-26
Persistent link: https://www.econbiz.de/10012296591
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