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~isPartOf:"Aachener geographische Arbeiten : AGA"
~isPartOf:"Journal of retailing and consumer services"
~person:"Ligas, Mark"
~person:"Sridhar, Karthik"
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Betriebsform
2
Food retailing
2
Lebensmitteleinzelhandel
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Retail format
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2003-2004
1
Confectionery
1
Consumer behaviour
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Customer value
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Handelsmarketing
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Kaufentscheidung
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Konsumentenverhalten
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Kundenwert
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Multivariate Analyse
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Multivariate analysis
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Preismanagement
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Pricing strategy
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Probit model
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Probit-Modell
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Purchase decision
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Retail marketing
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Süßwaren
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USA
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USA (Nordoststaaten)
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USA (Northeast States)
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Willingness to pay
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Zahlungsbereitschaftsanalyse
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Ligas, Mark
Sridhar, Karthik
Andersson, Pernille K.
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Azuma, Nobukazu
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Bezawada, Ram
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Brosdahl, Deborah J. C.
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Carpenter, Jason M.
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Chaudhuri, Arjun
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Dave, Kartik
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Gustafsson, Anders
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Trivedi, Minakshi
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Walker, Doug
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Wu, Lihui
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Aachener geographische Arbeiten : AGA
Journal of retailing and consumer services
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ECONIS (ZBW)
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The moderating roles of shopper experience and store type on the relationship between perceived merchandise value and willingness to pay a higher price
Ligas, Mark
;
Chaudhuri, Arjun
- In:
Journal of retailing and consumer services
19
(
2012
)
2
,
pp. 249-258
Persistent link: https://www.econbiz.de/10009522426
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2
A comparative analysis of differential consumer response across supermarket and specialty store in the candy category
Kumar, Ashish
;
Trivedi, Minakshi
;
Bezawada, Ram
; …
- In:
Journal of retailing and consumer services
19
(
2012
)
6
,
pp. 561-569
Persistent link: https://www.econbiz.de/10009655508
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