Chumpitaz, Ruben; Paparoidamis, Nicholas G. - In: Academia Revista Latinoamericana de Administración 33 (2020) 1, pp. 95-113
Purpose: The purpose of this paper is to merge service and product quality concepts as well as problem-solving capabilities and relationship satisfaction into an integrative model and empirically test it in business-to-business (B2B) context. Design/methodology/approach: Hypothesis testing was...