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~isPartOf:"Academy of Management journal : AMJ"
~subject:"E-commerce"
~subject:"Markenimage"
~subject:"United States"
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Academy of Management journal : AMJ
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I don't need a degree, I've got abs : influencer warmth and competence, communication mode, and stakeholder engagement on social media
Roccapriore, Ashley Y.
;
Pollock, Timothy G.
- In:
Academy of Management journal : AMJ
66
(
2023
)
3
,
pp. 979-1006
Persistent link: https://www.econbiz.de/10014319208
Saved in:
2
Painting a clear picture while seeing the big picture : when and why leaders overcome the trade-off between concreteness and scale
Carton, Andrew M.
;
Knowlton, Karren
;
Coutifaris, …
- In:
Academy of Management journal : AMJ
66
(
2023
)
1
,
pp. 43-66
Persistent link: https://www.econbiz.de/10014245580
Saved in:
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