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~isPartOf:"Acquisition strategies in European emerging markets"
~isPartOf:"European business and brand building : [the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]"
~isPartOf:"Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce"
~isPartOf:"Innovationen : Voraussetzungen und Folgen - Antriebskräfte und Widerstände"
~isPartOf:"Les éditions des journaux officiels"
~subject:"Consumer behaviour"
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Acquisition strategies in European emerging markets
European business and brand building : [the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
Innovationen : Voraussetzungen und Folgen - Antriebskräfte und Widerstände
Les éditions des journaux officiels
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Nutzenbasierte Marktsegmentierung : eine kaufprozessorientierte empirische Untersuchung zur Wirkungsmessung von Marketing-Aktivitäten
Scheer, Burkhard
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2008
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1. Aufl.
Persistent link: https://www.econbiz.de/10003656806
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