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~isPartOf:"Advanced digital marketing strategies in a data-driven era"
~subject:"Digitalisierung"
~subject:"Produktivität"
~type_genre:"Case study"
~type_genre:"Forschungsbericht"
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Advanced digital marketing strategies in a data-driven era
Forschungsbericht / Bundesministerium für Arbeit und Soziales
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ifh Forschungsbericht
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Building corporate identity, image and reputation in the digital era
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Digital transformation in the cultural heritage sector : challenges to marketing in the new digital era
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How digitalisation is influencing traditional food restaurants in the management of their marketing strategies
Martínez-Navalón, Juan-Gabriel
- In:
Advanced digital marketing strategies in a data-driven era
,
(pp. 211-225)
.
2021
Persistent link: https://www.econbiz.de/10012621984
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Digital customer journey in the luxury hotel experience : a case study approach
Gomez Punzon, Jonathan
- In:
Advanced digital marketing strategies in a data-driven era
,
(pp. 246-260)
.
2021
Persistent link: https://www.econbiz.de/10012621993
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