Sarma, Sarmistha (ed.) - 2018
/ Monica Grosso, emlyon Business School, Sandro Castaldo, SDA Bocconi University -- A semiotic approach through print … localization of websites and for improving their commercial utilization / Radim Cermak, University of Economics, Prague, Zdenek … Smutny, University of Economics, Prague -- From love to rebuff : how culture shapes the perception of luxury goods among …