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~isPartOf:"Advancing research on projects and temporary organizations"
~language:"eng"
~subject:"Kreativität"
~subject:"Werbewirkung"
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Advancing research on projects and temporary organizations
Journal of advertising research
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Journal of advertising : official publication of the American Academy of Advertising
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A master class in brand planning : the timeless works of Stephen King
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International journal of advertising : the quarterly review of marketing communications
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Gender in management : an international journal
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of advertising : the review of marketing communications
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Corporate creativity : developing an innovative organization
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Creative urban milieus : historical perspectives on culture, economy, and the city
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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Economies et sociétés ; 47,3/4
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Creative tensions in advertising agencies
DeFillippi, Robert
;
Hällgren, Markus
- In:
Advancing research on projects and temporary organizations
,
(pp. 215-233)
.
2014
Persistent link: https://www.econbiz.de/10011432027
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