//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken"
~isPartOf:"Berichte aus der Betriebswirtschaft"
~subject:"Mobile marketing"
~type_genre:"Hochschulschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Werbewirkungsforschung"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Mobile marketing
Advertising effects
14
Werbewirkung
14
Theorie
7
Theory
7
Deutschland
6
Germany
6
Verbraucherverhalten
5
Consumer behaviour
4
Estimation
4
Konsumentenverhalten
4
Psychology of advertising
4
Schätzung
4
Werbepsychologie
4
Werbewirkungsforschung
3
Attraktion <Psychologie>
2
Internet
2
Produktbewertung
2
Werbewirkungsanalyse
2
Werbung
2
Advertising
1
Animals
1
Arzneimittel
1
Beeinflussung
1
Brand
1
Brand management
1
Cognition
1
Communication
1
Comparison
1
Consumer attitudes
1
Corporate Communication
1
Definition
1
Dienstleistungsqualität
1
Electronic Commerce
1
Emotion
1
Entitativität
1
Erotik
1
Fair trade
1
Fairer Handel
1
Geschlechtsunterschied
1
Imagetransfer
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Hochschulschrift
Aufsatz im Buch
3
Book section
3
Thesis
1
Language
All
German
1
Author
All
Reich, Sandra
1
Published in...
All
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Berichte aus der Betriebswirtschaft
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und electronic Business
1
DUV / Wirtschaftswissenschaft
1
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Interaktives Marketing
1
Gabler-Edition Wissenschaft / Interaktives Marketing
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Die persuasive Werbewirkung von Online-Medien : eine empirische Studie zur Wirkung von Werbung
Reich, Sandra
-
2006
Persistent link: https://www.econbiz.de/10003290559
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->