//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken"
~isPartOf:"Contemporary research in e-marketing ; 1"
~subject:"USA"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"International advertising"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
USA
International marketing
6
Internationales Marketing
6
Deutschland
3
Estimation
3
France
3
Frankreich
3
Germany
3
Schätzung
3
Advertising effects
2
United States
2
Welt
2
Werbewirkung
2
World
2
Advertising
1
American
1
Amerikanisch
1
Brand image
1
Comparison
1
Consumer behaviour
1
Factor analysis
1
Faktorenanalyse
1
Großbritannien
1
International market entry
1
Internationaler Markteintritt
1
Internet marketing
1
Konsumentenverhalten
1
Markenimage
1
Mobile Marketing
1
Mobile marketing
1
National culture
1
Nationalkultur
1
Online-Marketing
1
Perception
1
Spain
1
Spanien
1
Sponsoring
1
Sponsorship
1
Sport
1
Sports
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
2
Language
All
English
2
Author
All
Diehl, Sandra
1
Mueller, Barbara
1
St.Amant, Kirk
1
Terlutter, Ralf
1
Published in...
All
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Contemporary research in e-marketing ; 1
International marketing ; Vol. 2
2
Agricultural trade and economic integration in Europe and in North America : december 7-9, 1992, Frankfurt am Main, Germany
1
Bringing technology to market: trends, cases, solutions
1
Cases on innovations in educational marketing : transnational and technological strategies
1
Entrepreneurship in international marketing
1
European business in the global network
1
Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
1
Fragile interdependence : econom. issues in US - Japanese trade and investment ; [papers presented at a conference hosted by the Center for Japan US Business and Econom. Studies at the Graduate School of Business Administration of New York Univ., Nov. 1 - 2, 1984]
1
Global intermediation and logistics service providers
1
Handbook of research in international marketing
1
Handbook of research on international advertising
1
Herausforderungen der internationalen marktorientierten Unternehmensführung : Festschrift für Reinhard Hünerberg
1
Innovation and international business ; 2
1
International advertising and communication : current insights and empirical findings
1
International business strategy : theory and practice
1
International marketing ; Vol. I
1
International marketing ; Vol. II
1
International marketing ; Vol. V
1
International marketing in rapidly changing environments
1
International marketing in the fast changing world
1
Internationales Direktmarketing : Grundlagen, Best Practice, Marketingfakten
1
Market research best practice : 30 visions for the future ; a compilation of discussion papers, case studied and methodologies from ESOMAR
1
Marketing and multicultural diversity
1
Marketing through minefields
1
Michael Porter ; Vol. 4
1
The SAGE handbook of international marketing
1
The development of critical perspectives in marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A rhetorical-prototype mechanism for creating international e-marketing materials
St.Amant, Kirk
-
2005
Persistent link: https://www.econbiz.de/10003297642
Saved in:
2
The influence of culture on responses to assertiveness in advertising messages
Terlutter, Ralf
;
Mueller, Barbara
;
Diehl, Sandra
- In:
Advertising and communication : proceedings 4th …
,
(pp. 183-192)
.
2005
Persistent link: https://www.econbiz.de/10003353799
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->