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~isPartOf:"African journal of business and economic research : AJBER"
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Measuring the sources and outcomes of customer-based brand equity in a service industry
Uford, Imoh
;
Duh, Helen Inseng
- In:
African journal of business and economic research : AJBER
16
(
2021
)
2
,
pp. 245-266
Persistent link: https://www.econbiz.de/10012816232
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