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~isPartOf:"Amtsblatt der Europäischen Union"
~isPartOf:"Anspruchsgruppenorientierte Kommunikation : neue Ansätze zu Kunden-, Mitarbeiter- und Unternehmenskommunikation"
~isPartOf:"Chinese management studies : CMS"
~isPartOf:"Discussion paper / Centre for Economic Policy Research"
~isPartOf:"Economics and finance working paper series"
~subject:"Drinks packaging"
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Amtsblatt der Europäischen Union
Anspruchsgruppenorientierte Kommunikation : neue Ansätze zu Kunden-, Mitarbeiter- und Unternehmenskommunikation
Chinese management studies : CMS
Discussion paper / Centre for Economic Policy Research
Economics and finance working paper series
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"We want you to love our product" : an English-German translation analysis of consumer oriented language on drink packaging texts
Böttger, Claudia
;
Janik, Christina
- In:
Anspruchsgruppenorientierte Kommunikation : neue …
,
(pp. 67-84)
.
2008
Persistent link: https://www.econbiz.de/10003759641
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